TFL Extended
TFL Extended goes to Lebanon!
April 24, 2019
TFL is proud to announce the first TFL Extended workshop on Audience Design in Beirut, which will take place from April 27th to 29th 2019.
The workshop is the result of the collaboration between TorinoFilmLab and Fondation Liban Cinema (FLC), in partnership with the Italian Embassy in Lebanon.
The 3-day long advanced course was addressed to Lebanese film, media & digital professionals willing to gain hands-on experience in creating audience engagement strategies for independent film projects in development.
Greta Nordio, Italian expert in Audience Design, was asked to guide the 3 projects selected through their development, planning and presentation process through a collaborative work on the design of audience engagement strategies. The aim of the workshop is to go beyond the creative film marketing approach and to use storytelling as a driving force to build strategies on how to reach potential audiences on a wide array of platforms.
The full activity was planned in the frame of the Beirut Cinema Week and was fully addressed to local professionals.
For further information about tailor-made TFL Extended workshops for international organisations, please contact: angelica.cantisani@torinofilmlab.it