Nicolò Gallio is a marketing strategist and audience designer with a background in PR, media relations and content management for films, festivals, brands and non-profit organisations. He is an advisor and trainer for TorinoFilmLab, and a researcher and strategist at the Berlin-based film marketing agency Alphapanda, supporting scriptwriters, directors and producers across fiction films, documentaries and TV series. He is also a trainer for international film development initiatives and holds a PhD in Film Studies from the University of Bologna (Italy), where his research focused on the relationship between production, consumption and critical reception of audiovisual works in both offline and digital environments.