After he flies out for a rare personal appearance, Kevin Bowman, a washed-up ‘90s American TV star finds out he is a national hero halfway across the world, especially in Serbia, where he is a favourite of the volatile and eccentric Serbian President. Kevin is entranced by his rediscovered stardom, but when the President’s friendship reveals twisted ulterior motives, Kevin decides that it is time to leave. But as he soon finds out, leaving was never an option.
Blackmailed into staying, Kevin is forced to contend with the President’s rising paranoia over foreign powers trying to topple him, and the President’s wife who is falling for him head-over- heels. And his own wife is getting suspicious: why is he not coming back? Soon, Kevin is approached by an agent of the Russian FSB: in exchange for spying on the President, they can get him out of Serbia... eventually.
Stuck between these sides, desperately clawing for a way out, Kevin has to become the strong, violent, sexy superspy he played on TV... or something else.